I’ve been tooling around with AI a lot lately. Like everyone else in marketing, I started by experimenting with the obvious things: writing, brainstorming, research, content ideas, and ways to speed up some of the work I already do. But lately I’ve been...
Businesses spend years building email lists. Hundreds of subscribers. Thousands. Sometimes tens of thousands. Then they send the same email to everyone. Same message. Same offer. Same timing. And when nobody buys? Email marketing doesnt work anymore. No. Your...
Halloween is tomorrow. Black Friday is four weeks away. And somewhere, a small business owner just realized they haven’t planned a single holiday email. Now THAT’S scary. 👻 But here’s the good news: You don’t need an elaborate campaign, a...
I just added an AI chatbot to a WordPress website, and WOW. I’m impressed! I’ve been working with websites for years, but this is one of those moments when you realize how much things have changed. This little bot knows the business. It can answer...
